More than a decade of insistent innovation and cutting edge development. Bike test awards and rave reviews on an annual basis. Something we’re very proud of here at Whyte and the reason you’ll never find us resting on our laurels.

Pushing the accepted performance limits is our constant goal and having a small and streamlined design team makes us fast on our feet and uniquely responsive to rider demands and new technological opportunities. It means we build the bikes we all want to ride, not the ones accountants and marketing departments would tell us to.

So while our 2012 line is the biggest Whyte family ever we’ve lost none of that crucial focus. Our bikes still handle better, last longer and cope with the UK’s uniquely challenging riding demands more easily than any others. It’s just that now, even more riders like you – and like us – can find their perfect bike in our range.

Uncompromising performance is an easy statement to make. Genuinely pursuing that goal with total contempt for the accepted limits - be they material and technological or even aesthetic and financial - is definitely not the easy path. But since when has the easiest route been the best or most enjoyable option?

From the first radical, ultra-smooth PRST-1 through the multi-award winning, long-travel 46 to the current benchmark 146 X and 20c models, we've never listened to market analysts or accountants - just riders. Riders like you.

That's why we make sure our beautifully engineered, light and tight bikes are still always engineered for every tough, technical situation that might come your way. Our bearings are warranted for life in the wettest UK conditions. Our component choices are proved and perfected by lapping Cwm Carn day after day. Our massive mud clearances are calibrated so that wheels will still go round as the Malverns becomes a mire for the fifth year running.